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This Horrible Thing, PR And The Non-Disgusting Hashtag

I don’t know what this is, beyond the fact that Charlie Chu posted this on his Instagram saying it’s from a “2013 daily calendar by Ryan McGinness” and that it makes me feel fear deep in my trousers.

The PR boat is approaching the harbour.  All phone-based, so far: a long phoner in June for the AVENGERS: ENDLESS WARTIME graphic novel I’ve written for Marvel, and, now, lining up the interviews for DEAD PIG COLLECTOR’s release on June 18.  The Marvel one will be the only big chunk of PR I do for that book, I think, at least until October.  I hope there’ll be plenty for DEAD PIG.

It’s the part of writing for a living that’s the underwater chunk of iceberg: all the things you have to do as an aspect of writing commercially that doesn’t actually involve writing.  And I’d much rather be a writer than someone who likes to give a lot of interviews about being a writer.   You can’t resent it, because the alternative is nobody ever wanting to talk to you about your writing, and, therefore, deep obscurity and no-one knowing you’re writing work available for purchase, leading directly to having to get a proper job. 

I am very sad that the hashtag #deadpig is already in regular use on Twitter.  What could I use instead?  #deadpigbook?  That sounds… actually, it sounds a bit disgusting now I look at it. Shit.

Published in daybook